I was overjoyed when I received an email from the wonderful Emma asking me to review her new ‘zine in return for a free copy to read. Mainly because I have followed Isabella & Us since their early days and have loved the products Emma has worked so hard to create. This is a small business I am proud to have made purchases with, Emma is approachable and kind; in the past she has helped contribute to the raffle I did last year to celebrate Jason’s 3rd birthday (more on his 4th birthday plans soon!) by donating her fantastic Mummy cards.
I’m not good at self-care, I find it difficult to MAKE time for myself since Ellie was born; before I would use the playstation to escape and have some “me-time” but that isn’t really an option; I would rather be playing and creating memories than sitting and taking time for me yet I know just how important being able to switch off and take that time is.
I knew by reviewing the zine it would give me the perfect excuse to leave Luke in charge and have the time I never allow for myself but am so quick to give Luke and I was definitely NOT disappointed at all.
The Positive Wellbeing ‘Zine for Mums does exactly what Emma envisaged, it promotes positivity in a world that can be extremely hard for new mums, actually on all mums! We are constantly filled with guilt and doubt over whether we are doing the best. This magazine takes away the negativity and reminds you that you are not alone in your journey. Following Emma for such a long time I admire her ability to share not only her own motherhood journey but also raises awareness of maternal mental health through her #winningasamummy campaign which can be seen throughout her website and social media accounts.
Emma doesn’t just use the ‘zine to promote her own business, she supports other small independent businesses that offer support and services to parents or children. Issue 2 is full of positive self-care ideas, affirmations and the best illustrations from such artists like Sketchy Mama and Helene The Illustrator.
It is compact (A5) and is the perfect size to fit in your handbag, changing bag, glove compartment, drawer…anywhere you might find yourself craving 5 minutes of self-care or even when the little ones evidently fall asleep in the car (don’t they always?) and you just want something to read. It uplifts your mood which as a parent will take a beating from time to time; you are not alone in these times!
Social media can be great but it can also makes us feel very alone in our dark times; life is not perfect but people only ever feel like they can share the perfect times; I always try to share the good, the bad and the truly magical moments of being a parent and there is always lots to tell. Emma too is very open and honest which I love and that shows throughout the zine. Her passion for being Isabella’s mummy shines throughout!
I would encourage anyone to purchase this little bit of self-care or even gift one to a new mum so they don’t feel like they are in this motherhood journey alone.
You can purchase the zine here
or follow Isabella and Us on social media!
For anyone wanting to purchase from Isabella & Us then feel free to use my exclusive discount code for 15% off til the end of MAY!
Just quote AMY when checking out!